26. March 2020 Heiko Reimer

Growth is an elementary component of life. The same holds true for change.

We are currently experiencing times of great change, the likes of which we haven’t seen since the industrial revolution. We are undergoing social, technological, economic, and industrial changes that impact every aspect of our life and actions.

Within this context, growth is becoming more challenging all the time.

Companies need a medium that clearly communicates their purpose, a foundation upon which their values are experienced and which people can advocate. A medium to stay relevant and appreciated.

With brand awareness of 85%* in the target group and sympathy ratings of 71.1%*, OLYMP has recognized and expanded this medium.

Now, more than ever, companies need brands in this constantly changing world.

*b4t Markentracking, February 2020