
BIETIGHEIMER WOHNBAU
Brand management, conception, shooting, print, video, media
CHALLENGE
A honed brand profile, a more emotional communication, a clear differentiation from the competitors. A new brand-level campaign, superordinate and supplementary to existing communication, property marketing and service offerings.
SOLUTION
We let the people speak, who know it best. Customers, Partners and Employees talk about what makes the BW and its services unique. From Real-life, with real conviction. The motives are completed through subject focused storytelling.
PERFORMANCE
Content, with the individual Protagonists as the main subject, is created for a wide range of use cases. From the Image-motive, meant for classic advertisements, to editorial contributions and content for web–specials and social media.